Insights

Advice, thoughts and opinions on software, AI, industry and the work behind it.

Your booking platform isn't the problem. The gaps between your systems are.

The booking platform usually works fine. What breaks in peak season is the retyping between it and everything else. Fix the gaps before you rip out the tool.

For a law or accounting firm, confidentiality is the product AI can leak

The work is documents, review and judgement, which AI eats through. But confidentiality is what clients pay for, and one paste into a public chatbot is one breach of it. Control the data first.

A forecast is not a decision, and most farm weather tools sell you the forecast

Nobody needs to pay for another weather screen. The value is a tool that connects the forecast to the spray window, the livestock move or the contract, and tells you what's now at risk.

How to measure AI and automation ROI without fooling yourself

Guess the minutes saved, times a salary, and any project looks like a triumph on a slide. A number you can defend starts before you build and counts the costs the pitch leaves out.

Most AI training teaches the party trick, not the work

The room laughs, the demo dazzles, and nobody learns the thing that matters: what data is safe to paste, how to check an output, and where AI is the wrong tool.

A council AI assistant that guesses is worse than no assistant

The stakes for a council assistant aren't convenience, they're accountability. It has to answer from approved sources, cite them, and refuse the questions that belong to a person.

Claude Opus 5 does the hard technical work without flagship pricing

Frontier-level coding and agentic capability at $5 per million input tokens, the same price as the model it replaces.

A field app that needs signal is a field app that fails

The demo runs on office wifi. The job runs beside a gate with one bar and a flat battery. Build for the second one or staff go back to paper and you're left paying for a licence.

AI search for policies and procedures, and the day it reads out the payroll file

AI search over your documents is genuinely useful and genuinely dangerous. The difference is whether permissions and versions are enforced where it counts, not bolted on.

The great AI cost crunch is already here

Unlimited frontier-model usage is giving way to budgets, routing, caching and harder product decisions.